Our “Dollar The Dragon” Kids Corner module has been an overwhelming success story for financial institutions across the country.
Our Dollar the Dragon Kids Corner module has been an overwhelming success story for financial institutions across the country. The creative marketing techniques it has inspired have attracted high volumes of new business, increased website traffic, and opened record-breaking numbers of passbook savings accounts. The attention it has brought to financial institutions couldn’t be more positive because it provides valuable community service by educating kids about finances.
Dollars and Sense for Kids is a fully interactive website specially designed to teach kids what banking is all about. It works because, unlike other knock-offs, it’s designed for kids with input from kids. Children want multimedia content that is entertaining, funny, and colorful. Enter Dollar the Dragon, our financial superhero who may soon be the most important green, fire-breathing character employed at your financial institutions. Kids love him. Adults do, too. More so, you’ll love what he can do for your public image and your bottom line.
Think of the possibilities. Imagine your branch manager speaking to kids at your local elementary schools about how a financial institution works and passing out our Dollar the Dragon flyers with your website address listed. Imagine the homework assignment that night when kids and their parents visit your website to check out Dollars and Sense for Kids. Parents will want to open a Dollar the Dragon savings account, too! Luckily, they’ll now have access to all your other products and services.
